Websites & Ecommerce

Communicate your value

Make the most of your Presence in the Digital World

In today’s economy, an engaging digital presence is mandatory for business success; countless studies have proven that the majority of a customer’s buying journey is done online before they ever make contact with your organisation. While Advanced have built some of the UK’s largest web and ecommerce platforms from the ground up, we wouldn’t describe ourselves as a digital agency. Advanced recognise that for a digital platform to be truly successful, it needs to integrate with the complex, difficult operational systems that drive value throughout the enterprise. Advanced can be your digital partner which has the expertise and experience to do the technical ‘heavy lifting’ to create a completely integrated experience.


Today, ecommerce sits alongside other channels to market and presenting the customer with a seamless user experience across multiple channels while maintaining a single view of the customer is essential. In addition, rendering a compelling user interface on both desktop and mobile devices quickly (to retain user attention and boost conversion) is much more than a nice to have. Working with one of the UKs largest ecommerce operations, Advanced have experience of using sophisticated search technologies to help customers find the products they are looking for, rules driven merchandising to aid cross/up selling, approaches to content management to help present products in their best light while optimising page delivery times and integrating with back end ERP systems for functions such as pricing, availability and delivery options.

Open sourceRed Hat JBoss EAP provides a mature, open source, standards compliant JEE application server. With a modular architecture and optimised application startup, gone are the days of developers waiting for minutes at a time for their application server to start up. Completely configurable either by text file or command line interface, deployment and ongoing operation of EAP based applications is easily automated. Taking all these features together, EAP makes a stable and cost effective platform for bespoke application development.

Open source MicrosoftOrckestra C1 CMS is a modern content management platform that quickly produces high quality responsive web sites geared at the today’s multi-platform world. Authors can create content based on our professionally designed page layouts, and can drop in components that provide advanced functionality to make pages more interactive. C1 CMS is built on the ASP.Net MVC framework, and Advanced can perform custom integrations to back-end systems and using the plug-in architecture, create additional custom in-page components. There are also a variety of pre-built plug-ins available to extend the core functionality. Orckestra C1 CMS Foundation is a free open-source project, with commercial support packages available.

Why Advanced's Websites & Ecommerce Services?



We have first-hand knowledge of compliance requirements, including issues around PII, GDPR, and the Cloud.



We have tried and test analytics implementation experience. We also have deep experience in a wide range of intelligence technologies so we can recommend the best for your organisation.



Less resource intensive compared to closed code solutions. Also, we do not lock you into a contrace, so you have no licence fees, and can change the code as you please.

News & Opinions

PRESS // 02-12-2015

Aquarius IT invests in Advanced’s software

by Mark Dewell, Managing Director - Public, Private & Third Sector

Aquarius IT invests in Advanced’s software

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