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3 Ways the tech landscape has changed over 2023
Blog //21-12-2023

3 Ways the tech landscape has changed over 2023

by OneAdvanced PR, Author

As we bid farewell to 2023, it's time to reflect on the incredible advancements and transformation that have taken place throughout the year. In this blog, we’ll explore the rise and impact of generative AI, significant shifts in cloud computing, and how cyber security has adapted to increasingly sophisticated threats.

1. Generative AI

Generative AI (GenAI) has taken the world by storm, capturing the attention of businesses and individuals around the globe. The rapid growth and investment in GenAI start-ups, which reached a staggering $15.3 billion in funding during the first half of the year, is a testament to its significance.

The potential of GenAI to disrupt and transform industries cannot be ignored. It offers competitive advantages and promises to reshape businesses and processes across the board. The financial reporting space, for example, is rapidly adopting generative AI technology, relying on it for efficient and accurate auditing processes, whilst healthcare providers are using it to transform the delivery and quality of care, bringing new possibilities for improved diagnoses, personalised treatments, and enhanced patient outcomes.

However, whilst this technology has the potential to transform almost every industry and drive efficiencies, there are also several challenges that need careful consideration. Issues such as bias, job displacement, copyright infringement, and misinformation require ongoing attention as the GenAI revolution continues to unfold.

2. Cloud Computing

One notable transformation to cloud computing over the past year is the increased emphasis on cyber security. As cyber threats continue to evolve, businesses have recognised the importance of robust security measures to protect their data and infrastructure. Cloud providers have responded by enhancing their security offerings, including encryption, identity and access management, and threat detection systems.

Another key change in 2023 is the rising popularity of hybrid cloud deployments. Organisations are recognising the benefits of leveraging a combination of public and private cloud infrastructures to meet their specific needs. Hybrid cloud offers improved flexibility, scalability, and control over data, enabling businesses to optimise their operations and leverage the best of both worlds. This model is often favoured by companies dealing with sensitive and critical information. It offers the convenience and scalability of the public cloud while ensuring data sovereignty and security through on-premises storage.

Artificial intelligence (AI) and machine learning (ML) powered cloud services have also gained traction in 2023. Businesses are harnessing the power of these technologies to extract valuable insights from their data, automate processes, and optimise resource allocation. AI/ML-powered cloud solutions are revolutionising numerous industries by enabling advanced analytics, predictive capabilities, and personalised customer experiences.

Additionally, low-code cloud services have emerged as a game-changer in application development. These services allow businesses to build and deploy applications with minimal coding, accelerating the development process and empowering non-technical users to participate in app creation. Low-code cloud services boost productivity, reduce development costs, and facilitate rapid innovation.

3. Cyber Security

In 2023, the field of cyber security has witnessed significant changes in response to evolving digital threats. Perhaps the most significant - new challenges have emerged with the rise of GenAI, an advanced AI-powered cyber threat. GenAI has the potential to assist malicious actors in launching sophisticated attacks, making detection and prevention more challenging for organisations. However, it is also important to note that GenAI can be used by IT teams to bolster their defence strategies. By harnessing the power of AI, IT teams can analyse large amounts of data, identify patterns, and proactively prevent cyber-attacks.

The changing face of cyber security threats in 2023 includes new attack vectors such as website spoofing and data exfiltration. Attackers are continually finding innovative ways to breach systems and steal sensitive information, pushing businesses to adopt proactive detection and prevention measures.

Moreover, the rise of remote work and the increased reliance on mobile devices and IoT technologies have introduced new vulnerabilities in cyber security. Organisations must prioritise the security of remote workers, secure IoT devices, and address the unique challenges posed by the mobile landscape.

In conclusion, the year 2023 has been a pivotal one for advancements in technology, with the tech landscape evolving in unprecedented ways. Developments in generative AI, cloud computing, and cyber security have not only changed the way businesses operate, but have also raised new questions and challenges to be addressed. As we look forward to the year ahead, it becomes clear that the key to navigating this rapidly evolving digital landscape is to stay informed and adaptable.

For CIOs and IT leaders, embracing these changes and harnessing the power of these technologies could potentially unlock new potential for their businesses. However, it is crucial to do so whilst also remaining cognisant of the potential risks and ethical considerations. Get in touch today to learn how we can help/

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