EMARKETING

Legal emarketing solution

Nobody wants email marketing to be difficult, time consuming or complex. Our emarketing solution puts you in control, allowing you to publish content to educate and engage your target audiences. eMarketing enables you to demonstrate your expertise and a commitment to providing quality legal services, which in turn builds the trust and brand awareness needed to continually grow as a firm.

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TARGETED EMAILS CAN DRIVE 18 TIMES MORE RESPONSE THAN BROADCAST EMAILS

 

BAD DATA CAN IMPACT
15% TO 25% OF REVENUE
IN MOST FIRMS

27% OF FIRMS WORRY ABOUT
CONTRAVENING GDPR REGULATIONS

Understanding key issues

CHALLENGES

One size doesn’t fit all

Targeted emails can drive 18 times more response than broadcast emails, so firms need to measure the engagement that they get from their marketing communications and use this intelligence to inform future targeting to ensure you aren't sending unwanted content to the wrong prospects.

Timely tasks

All tasks rack up extra time, by streamlining your tasks and increasing your effeciency our emarketing solution allows you to provide the best level of  service while reducing the time spent on these tasks. We achieve this by our high level of integration with Lexis Nexis InterAction and Advanced Link Legal.

The right timing

Getting the wrong message, to the right person, at the wrong time seldom works. Nurturing prospects and developing client relationships requires a fast, flexible and tightly integrated solution. eMarketing’s closed-loop CRM integration enables firms to send relevant messages, to the right person, at the right time and record their response.

Compliance

All firms must adhere to regulations surrounding the storage and use of personal data. Without built-in compliance mechanisms this time-consuming process requires significant administration.

Non-integrated data

Contact data exists in varied locations. End users typically manage it in Outlook and getting data transferred to other systems in an accurate and timely manner, is a major challenge.

Understanding what works

Measuring the effect of your communications can be difficult and without a detailed analysis of results, it is impossible to gauge the success of your efforts and improve upon your communications. 

How Legal eMarketing can help you

FEATURES & BENEFITS

Additional insights to help you transform

RESOURCES

  • Simplifying Legal Marketing

    A single contact management and e-marketing solution, developed with law firms in mind.

    Factsheet Read factsheet
  • SRA Transparency Regulations moving solicitors in the right direction

    Blog Read blog
  • eMarketing flyer

    Brochure Read flyer

News & Opinions

BLOG // 27-06-2024

The faster law firm: Why firms are quick to try Generative AI

by OneAdvanced PR, Author

The faster law firm: Why firms are quick to try Generative AI